Prototype Lures
Discover the ultimate destination for anglers at Prototype Lures, home of the Smasher Frog and Guerilla Buzz. Our innovative designs and high-quality materials ensure that you have the best tools for an unforgettable fishing experience. Dive into the world effective lures that make every cast count!
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Our Story
Prototype Lures, based in West Helena Arkansas, specializes in the design and manufacture of high -performance fishing lures, most notably the Guerilla Buzz and Smasher Frog. The introduction of the Guerilla buzz bait marked the company's entry into the bass fishing market, where it gained swift recognition. Both professional tournament fisherman and weekend anglers utilize Prototype Lures product, benefiting from their design tailored to diverse fishing requirements. The Smasher Frog series comprises five models, each suited to particular fishing techniques. Prototype Lures product portfolio includes premium buzz baits and hollow-body frogs, as well as a range of stylish hats and shirts designed to enhance your fishing experience.
Team
Dedication. Expertise. Passion.
Id like to introduce Prototype Lures pro staff members, whose expertise, experience and dedication to fishing have been pivotal in the company's swift and successful growth. They have competed on some of the biggest stages to your local tournament's. Sometimes they like to go fishing and enjoy the great outdoors.
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